UmmikuSayang Membership Program

Top: The Outer Page

Below: The Inner Page

This brochure cum Membership Form was done as part of UmmikuSayang's Privilege Card program where members of the card are entitled to special privileges.

The Concept:
The idea behind the Privilege Card was as a way to reward the customers for their loyalty. It is also a way to show the company's love to the customers by giving them discounts and privileges for being a member. In return, the customers can show their love to their loved ones by purchasing Islamic items (at members discount) to enhance their spiritual understanding.

The Outer Page
The "cover" page shows the privilege card being hung on a heart-shaped outline. This is in line with the theme of "A Gift of Love"

The outer page also shows the website (www.UmmikuSayang.com) which shows how the customers can easily order on-line or join the on-line community via the website.

The Inner Page
Consists of the membership form on the right and information about the privileges (nicely done as the "A, B, C"s). On the top right (which is where the eyes will focus on first), is an image of a mother and her children, clearly showing the love between them. The words next to the image acknowledges about the important roles that mothers do and how being a member can benefit them.